Since 2007, GetAbout Columbia has paid $2.06 million to local advertising firm Vangel Marketing Communications to promote the program and encourage people to drive less. The firm has developed the brand name and advertising campaign and hired subcontractors to run biking education courses.
Today's Question: Did GetAbout Columbia put too much money toward advertising and education?
Friday, May 29, 2009 | 12:01 a.m. CDT
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