ST. LOUIS — A new billboard debuting in St. Louis asks for "dietary disaster" warning labels to be put on hot dogs served at Busch Stadium and other Major League Baseball stadiums.
A nonprofit advocacy group called The Cancer Project is sponsoring the billboard that debuts Wednesday off Interstate 70 in St. Louis County. The billboard features an image of hot dogs jammed into a cigarette pack labeled "Unlucky Strikes."
The billboard and a letter from a Cancer Project dietitian to Baseball Commissioner Bud Selig claim a link between processed meats and the risk of colorectal cancer.
Placement of the billboard is designed to catch fans headed to the All-Star Game this month.
A message left Tuesday for Pat Courtney, vice president of public relations for Major League Baseball, was not immediately returned.