JEFFERSON CITY — The Missouri Lottery plans to spend nearly $1 million advertising the Powerball game to counteract an expected drop in sales when ticket prices double early next year.
Missouri Lottery to boost Powerball ads when ticket prices increase
Thursday, August 25, 2011 | 7:45 a.m. CDT;
updated 11:06 a.m. CDT, Thursday, August 25, 2011
To read the full article, please sign up or login.
Get full access to the Columbia Missourian on your computer, phone, and tablet for just $5.95 per month.
* Unlimited access on your iPhone, iPad, Android phone and Android tablet
* All the high-quality, in-depth journalism of the Columbia Missourian and Vox Magazine, updated 24/7
* Your news. Your device. Your time.
If you'd like to read more about the value of being a member, read this column from the Missourian's executive editor, Tom Warhover.
advertisements
