COLUMBIA — Cananybody is a new mid-Missouri community tool, similar to classified ads, which helps people offer and find services in their local area.
Columbia was chosen as the launch location for the new website because of MU's strong, diverse, tech-savvy, community-focused environment, according to a statement from a news release.
"We were looking for a market that has a strong community feel," co-founder Kelli Brown said in an email. "We sought an area with a population that could benefit, which made college towns very attractive."
Brown, who graduated from MU in 2001 with a journalism degree, said students have levels of expertise in a variety of fields and can offer their skills at a more competitive price than a professional from a company.
Michael Saltzman, co-founder of Cananybody, said in a news release that the website was created in hopes of allowing "anyone to turn their skills into cash by offering services to people in their area."
The website also allows users to find services that are being offered, learn about the services, find the service provider's contact information and review feedback and comments.
"We've seen that cash flow is a problem and services provided within the community can be a win-win situation, both for the service provider making some extra cash, and the individual needing the service who gets better value for his money," Brown said.
Mid-Missouri is the main region Cananybody is targeting now, but the company hopes to learn from mid-Missouri users and gradually take the site nationwide.
The Cananybody headquarters is located in Israel, but much of the company's team is from the United States and the U.K. The team is made up a seven individuals with backgrounds in project management, web development, graphic design and marketing, Brown said.
Cananybody officially launched on Jan. 28.