Advertisers for the big game are trying to get viewers more involved in the commercials.
Barret Jackman, Patrik Berglund and Vladimir Tarasenko all scored in the first 14 minutes for the Blues, who improved to 6-1.
The first phase of the project received $17 million in state and city incentives. The Cardinals hope to open Ballpark Village in time for Opening Day in 2014.
Blues goalie Jaroslav Halak also made 20 saves in the win.
During a two-hour Mass, broadcaster Bob Costas delivered a lengthy tribute to Stan Musial. Cardinals standout Albert Pujols and Hall of Famers Bob Gibson and Lou Brock were among those in attendance.
Thousands of St. Louis Cardinals fans turned out Thursday at the Cathedral Basilica in St. Louis for Stan Musial's visitation. Musial died on Saturday at the age of 92. He helped the Cardinals win four World Series as a player and general manager.
Goalie Jaroslav Halak saved 13 shots for the Blues, who moved to 3-1 on the season.
The 30-year-old right-hander had a career-high 42 saves in 49 chances last year, when he was 4-5 with a 2.75 ERA. He made $2 million.
Patrick Kane, Brent Seabrook and Viktor Stalberg scored to back Corey Crawford, and Chicago hung on to beat the St. Louis Blues 3-2 on Tuesday night.
Kansas City hired former Jaguars offensive line coach Andy Heck to fulfill the same duty with the Chiefs.
Doug Armstrong was the NHL general manager of the year last season when the Blues won their first Central Division title since 2000.
With a new coach and general manager in place, Kansas City is turning its attention to the NFL Draft where they have the No. 1 pick for the first time.
Lance Armstrong was stripped of all seven Tour titles last year following a voluminous U.S. Anti-Doping Agency report that portrayed him as a ruthless competitor, willing to go to any lengths to win the prestigious race.
Justin Smith, a former standout at Missouri from 1998 to 2000, is expected to return to the field for Saturday night's NFC divisional playoff game between San Francisco and Green Bay.
The Chiefs' biggest area of need coincides with the most important position on the field, and is the biggest reason why the Chiefs went 2-14 last season.
Andy Reid was introduced on Monday at a packed news conference at Arrowhead Stadium, taking over a once-proud franchise that went 2-14 last season and hasn't won a playoff game since 1993.
Eric Bogard will face jail time if he violates probation before mid-June. He also must complete 20 hours of community service and pay the St. Louis Cardinals $500.
Sunday's 28-13 victory over the Tampa Bay Buccaneers kept the Rams' hopes for finishing above .500 alive heading in next week's finale at Seattle.
Kansas City running back Jamaal Charles had 226 yards and a touchdown Sunday, but the Chiefs still lost 20-13 to Indianapolis.
After reviewing newly released police reports, the Jackson County prosecutor's office formally ruled the deaths of Chiefs linebacker Jovan Belcher and longtime girlfriend Kasandra Perkins a murder-suicide.